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Windchill in Hades September 1, 2003

Posted by David Card in Uncategorized.
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Or some such metaphor. Wonder of wonders, the RIAA finally gets some good press. Businessweek opines: “Although they’re likely to be vilified for bullying teens, the PR hit will be a small price to pay for the fear they’ll be striking into the hearts of downloaders.”

Businessweek also notes that suing pirates is standard procedure in pay TV. (It has a short memory – pay TV providers have been going after signal stealers for decades, though it’s usually technology decryption providers. HBO has been scrambling its signal since 1986.)

Although the RIAA legal campaign is likely to cost tens of millions of dollars, the companies are going to recover a lot of that money in settlement payments. DirecTV has been running a similar anti-piracy campaign for more than a year in which it has sued more than 10,000 people and sent cease-and-desist letters to 65,000 more. Most settle for $3,500 to $4,500. “We believe we’ll earn back close to our attorneys’ fees,” says Christopher Murphy, DirecTV’s assistant general counsel.

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