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CBS Launches Online Distribution Network April 12, 2007

Posted by David Card in Media.

CBS is on-trend in exploiting fragmented Internet video distribution and at least one aspect of website deconstruction. This looks very promising.

    CBS Corporation (NYSE: CBS – News, CBS.A – News) announced today the creation of the CBS Interactive Audience Network which will initially include new content deals with a host of online distributors including AOL, Microsoft, CNET Networks, Comcast, Joost, Bebo, Brightcove, Netvibes, Sling Media and Veoh. The agreements, building on the Company’s existing arrangements, solidify CBS’s position as the most widely distributed professional content provider on the Web.
    All content will be advertiser supported and free to the consumer. CBS will begin selling the CBS Interactive Audience Network in the coming weeks, including the upcoming Upfront marketplace. Advertising revenue will be shared between CBS and its partners. All content will be available domestically with select clips and full-length sports programming distributed worldwide.
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