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“In Praise of Folly” September 18, 2007

Posted by David Card in Media.

If I remember correctly, a long time ago, in a different interweb era, Jupiter wrote a report on paid content titled “In Praise of Folly.” Yep. In 2001, aggregations of premium content looked like the most promising strategy (of a bad lot). That didn’t play out, but neither did much of anything else. Other than Personals.

    Dear NYTimes.com Readers:
    Effective Sept. 19, we are ending TimesSelect. All of our online readers will now be able to read Times columnists, access our archives back to 1987 and enjoy many other TimesSelect features that have been added over the last two years – free.
    …Since we launched TimesSelect in 2005, the online landscape has altered significantly. Readers increasingly find news through search, as well as through social networks, blogs and other online sources. In light of this shift, we believe offering unfettered access to New York Times reporting and analysis best serves the interest of our readers, our brand and the long-term vitality of our journalism. We encourage everyone to read our news and opinion – as well as share it, link to it and comment on it.
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