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Cheapest Music Marketing Tie-In Ever! November 20, 2008

Posted by David Card in Media.
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PR folks at Dr Pepper swear this gimmick has nothing to do with Guns n’ Roses, Axl Rose, Irving Azoff, Front Line Management, or Universal Music/Geffen Records.

The 17-years-in-the-making album drops on November 23 — probably — as a Best Buy exclusive, and Dr Pepper has 23 flavors. (Not counting prune.) You can hear “Chinese Democracy” early at MySpace.

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