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1. dbrooks477 - May 9, 2012

I think LinkedIn is vulnerable in B2B community marketing. Right now the experience in a LinkedIn group is quite limited, and as B2B social and lead gen is picking up, we need a vendor like LinkedIn to offer a richer experience. Things like lead gen forms, Skype integration for chats with experts, the equivalent of Tweetchats, webinar integration right into the group, all come to mind.

2. David Card - May 9, 2012

Interesting food for thought, dbrooks477. I agree that LinkedIn hasn’t built out its B2B marketplace – possibly an opportunity for third party app integration into the LinkedIn platform?

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